MAKEUP

Professional Makeup for Artists and Enthusiasts

Esum's makeup collection covers the full face with professional formulas built for precise placement, buildable color, and wear that holds through a long day. Founded in 2011 by makeup artist Alphonse Wiebelt, the line was developed around what working artists need behind the chair: pigment that stays true, textures that layer without turning patchy, and packaging designed for a kit that travels.

Every color product here is talc-free, vegan, and cruelty-free, manufactured to EU standards and clinically tested for formula integrity and skin sensitization. The formulas are calibrated to work together, so a natural daytime face and a full editorial look pull from the same kit.

Shop Makeup by Category

Complexion

The Complexion collection supports the part of the job that takes longest to get right. The Perfect Finish Complexion Book and Perfect Finish Setting Veil give you shade flexibility and a controlled set, while the Pro Finishing Sponge and Pro Palettes and Spatula keep mixing clean from first client to last. Build coverage in thin layers and set only where the skin needs longevity.

Palettes and Palette Refills

Esum's Palettes run across eyeshadow, pigment, shaper, blush, and lip and cheek formats, housed in magnetic compacts made in Italy. Matte shadows sit on a shea butter base for a conditioning feel, and shimmers use a squalane oil base for multidimensional shine. Most of the Artistry Palette Series is refillable, so browse Palette Refills to restock the pan instead of the compact.

Brows

Brows pairs pro formulas with the tools that place them. The Signature Brow Defining Pencil sketches hair-like strokes with a waterproof, transfer-resistant finish, and The Brow Gel laminates with firm, flexible hold while conditioning with Panthenol B5 and Citrus Junos extract.

Eyes

The Eyes collection spans the Artistry Eyeshadow Palettes in No1 Balance and No2 Intensity, the Artistry Pigment Palettes in No3 Harmony, No4 Elevate, and No5 Transform, plus liner in pencil and pen form. Pigment palettes carry concentrated color for artists who dial saturation themselves. Eyeshadow palettes are ready to work straight from the pan.

Mascara

The Mascara delivers volume and defining length, and the Lash & Line Duo pairs it with liner for a complete eye. The category also carries the Detailing Lash Comb, the T11 Mascara Fan Brush, and Volumizing Mascara Wands in sets of 25 for multi-client work.

Cheeks

Cheeks brings together blush, shapers, and the brushes that place them. The Artistry Blush Palette No.9 Accentuate builds from a soft tint to fuller coverage, and the Artistry Shaper Palette No.8 Structure holds five nude tones for bronzing and sculpting across fair to deep complexions. Several blush shades double as a lip tint.

Lips

Lips covers definition through finish. The Dual Lip Pencil pairs a nude end with a deeper tonal end for outlining, contouring, and filling in one tool. The Artistry Lip & Cheek Palette No.10 Nuance holds 15 semi-matte creams, and Lip Shine layers over any of them for a glass finish without stickiness.

Formulas Built for Performance

Esum develops color the way an artist evaluates it: how it lays down, how it layers, and how it looks four hours later under lights. Powders are finely milled for honest payoff whether you sheer them out or build to full opacity. Creams stay flexible enough to move with the skin instead of cracking along expression lines.

The free-from list is deliberate rather than decorative. Across the color line, Esum leaves out fragrance, parabens, sulfates, talc, micro-plastics, petrolatum, PEGs, phthalates, and formaldehyde donors. Each product is clinically tested, then tested again for wearability, application, shade range, and functionality before it ships.

The Tools That Place the Color

Formulas only perform as well as the brush applying them. Esum's makeup brushes are hand-crafted with balanced handles and fiber densities matched to specific tasks, from the X51 Luxe Tapered Powder Brush for finishing to the V27 Small Angled Shadow Brush for detail work. If you are building from scratch, the Sets collection groups color with the right tool at a lower entry point than buying each piece separately.

Store palettes closed and away from direct heat to keep pigment true. Wash brushes with a gentle cleanser, reshape the head, and lay them flat to dry fully before storing.

Clean formulas, talc-free and vegan. Shop the collection now. Created by a professional makeup artist for clean beauty you can trust.