Beauty Detailing Collection
Posted by Samantha Troy on Apr 30th 2024
You asked, and we answered! As beauty aficionados eagerly awaited the unveiling of ESUM's latest creation, behind the scenes we’ve been tirelessly working on the reformulation of our iconic Dual-Ended Pencils you’ve come to know and love. The anticipation for the latest iteration of the BEAUTY DETAILING COLLECTION is palpable – but it’s finally arrived! Reintroducing the iconic Dual-Ended pencils! With cleaner formulations in a refreshed range of shades; this collection features ten pencils, five highlighting and defining eye pencils in classic shades, and five sultry, saturated lip pencils. The BEAUTY DETAILING COLLECTION features a carefully curated selection of ingredients, chosen for their superior quality and skin-loving properties.
THE BEAUTY DETAILING COLLECTION
Same Iconic Pencils, New Refreshed Formulas
You asked, and we answered! As beauty aficionados eagerly awaited the unveiling of ESUM's latest creation, behind the scenes we’ve been tirelessly working on the reformulation of our iconic Dual-Ended Pencils you’ve come to know and love. The anticipation for the latest iteration of the BEAUTY DETAILING COLLECTION is palpable – but it’s finally arrived! Reintroducing the iconic Dual-Ended pencils! With cleaner formulations in a refreshed range of shades; this collection features ten pencils, five highlighting and defining eye pencils in classic shades, and five sultry, saturated lip pencils. The BEAUTY DETAILING COLLECTION features a carefully curated selection of ingredients, chosen for their superior quality and skin-loving properties.
“I can't rave enough about this product! I always used drugstore lip pencils, which were convenient but never lasted more than an hour. After using this lip pencil once, it didn't move for HOURS. This was on top of eating, drinking, and spending a night out! The colors are both beautiful, one being more neutral and one popping more - I loved combining the two for the perfect shade!"– (Hayley M. 2024)
We stayed true to our PRO-formance, long-wearing formulations you’ve come to love with the added benefits of Ceramides, Hyaluronic Filling Spheres, and Meadowfoam Seed Oil for an easy glide and buildable coverage. This hydrating formula is designed to shade and define lips with one nude tonal base shade, and a deeper tone on the opposite side, ideal for creating a sharply contoured lip.
Pro Tip: The five dual-ended lip pencils perfectly coordinate with the 5 columns of NUANCE No.10 Lip & Cheek Palette. The dual-ended pencil gives a broader range to customize the look from skin tone to mood. Wear alone, glossed, or with lipstick. Waterproof, smudge-proof, & transfer-resistant formula.
HOW TO
Define: Line the lips in a nude or coordinating shade, following the lips' natural contours. Diffuse the liner using the ESUM Brush W19 for a natural shaded look. Follow with lip balm, lip color, or gloss.
Contour: Line lips using the nude end of the Dual Pencil and blend over the lips. Apply lip color & blot. Shade the outer corners of the lips with the deeper side of the pencil to contour for a fuller, dimensional look.
Color: Line lips, creating the desired shape, and fill in across the upper and lower lips for full color. Blend using the ESUM Brush W19. Wear alone or follow with lip balm or gloss.
Pro Tip: The ESUM Dual Pencil Sharpener has a built-in pencil tip former to create a sharp, pointed tip or a soft, rounded tip. Use a sharp point for precise definition. Use a soft round tip for adding color and shading.
In the ever-evolving world of cosmetics, ESUM Cosmetics has consistently stood at the forefront of innovation, quality, and PRO-formance. With a legacy of creating products that redefine beauty standards, this remastered collection features the much-anticipated Dual-Ended Eye and Lip pencils. Each ingredient is meticulously selected to meet the diverse needs of makeup artists and customers, and the Beauty Detailing Collection is no exception. From creamy matte textures for sultry lips to shimmering metallic hues for mesmerizing eye looks, the Beauty Detailing Collection offers endless possibilities for creative expression.